making headlines

Media Coverage

Shadowfencing Redefines Proximity Targeting for Leading Brands Across the US

November 4, 2019

Media Coverage

Shadowfencing Redefines Proximity Targeting for Leading Brands Across the US

November 4, 2019

Media Coverage

OOH Today - Shadowfencing Redefines Proximity Targeting for Leading Brands Across the U.S.

October 31, 2019

Media Coverage

OOH Today - Shadowfencing Redefines Proximity Targeting for Leading Brands Across the U.S.

October 31, 2019

News

New features, documentation and templates make Blue Bite even better and easier to use. See what's new.

Top New Features of Summer 2019

July 1, 2019

News

New features, documentation and templates make Blue Bite even better and easier to use. See what's new.

Top New Features of Summer 2019

July 1, 2019

News

Blue Bite powers Warhol Women, a new exhibition at Lévy Gorvy in New York that presents Andy Warhol’s portraits of women from the early 1960s through the 1980s, inviting the viewer to ponder the artist’s complex and often contradictory relationship to myths and ideals of femininity, beauty and power.

Andy Warhol Experience at Lévy Gorvy Gallery

May 23, 2019

News

Blue Bite powers Warhol Women, a new exhibition at Lévy Gorvy in New York that presents Andy Warhol’s portraits of women from the early 1960s through the 1980s, inviting the viewer to ponder the artist’s complex and often contradictory relationship to myths and ideals of femininity, beauty and power.

Andy Warhol Experience at Lévy Gorvy Gallery

May 23, 2019

News

We've been hard at work making Blue Bite even better and easier to implement for brands. Here are some of the biggest updates released this spring.

Top 6 New Features of Spring 2019

May 1, 2019

News

We've been hard at work making Blue Bite even better and easier to implement for brands. Here are some of the biggest updates released this spring.

Top 6 New Features of Spring 2019

May 1, 2019

News

Blue Bite and r-pac International Partnership Empowers Brands to Digitally Enable Physical Products

Blue Bite and r-pac International Partnership

April 3, 2019

News

Blue Bite and r-pac International Partnership Empowers Brands to Digitally Enable Physical Products

Blue Bite and r-pac International Partnership

April 3, 2019

Press Release

Blue Bite selected for adidas' "Platform A" at Station F in Paris

January 18, 2019

Press Release

Blue Bite selected for adidas' "Platform A" at Station F in Paris

January 18, 2019

News

See the trends in tech that retailers were talking about at the National Retail Federation's Big Show this year.

3 Retail Technology Trends from NRF 2019

January 15, 2019

News

See the trends in tech that retailers were talking about at the National Retail Federation's Big Show this year.

3 Retail Technology Trends from NRF 2019

January 15, 2019

News

Our newest features help you create more robust experiences faster, provide better interaction data, and manage organizations more systematically.

Top 9 New Features of Fall 2018

December 18, 2018

News

Our newest features help you create more robust experiences faster, provide better interaction data, and manage organizations more systematically.

Top 9 New Features of Fall 2018

December 18, 2018

Media Coverage

Engadget - Sneaker Con bets NFC will keep fakes off its new shoe-selling app

August 3, 2018

Media Coverage

Engadget - Sneaker Con bets NFC will keep fakes off its new shoe-selling app

August 3, 2018

Media Coverage

Engadget - The Decode App Spots Fakes with NFC

July 3, 2018

Media Coverage

Engadget - The Decode App Spots Fakes with NFC

July 3, 2018

Press Release

Blue Bite Launches Product-Authentication Service

June 19, 2018

Press Release

Blue Bite Launches Product-Authentication Service

June 19, 2018

Media Coverage

VentureBeat - Blue Bite uses a shopper’s smartphone to determine product authenticity

June 19, 2018

Media Coverage

VentureBeat - Blue Bite uses a shopper’s smartphone to determine product authenticity

June 19, 2018

Research Coverage

Blue Bite featured in the Connected Consumer > Omnichannel Journey category of the 2018 Retail Tech Landscape from TNW and Deloitte

April 30, 2018

Research Coverage

Blue Bite featured in the Connected Consumer > Omnichannel Journey category of the 2018 Retail Tech Landscape from TNW and Deloitte

April 30, 2018

Media Coverage

adidas launches a brand new ‘AM4’ or ‘adidas Made For’ series pair of 'Speedfactory' NYC’s this season, equipped with ground-breaking NFC technology

April 26, 2018

Media Coverage

adidas launches a brand new ‘AM4’ or ‘adidas Made For’ series pair of 'Speedfactory' NYC’s this season, equipped with ground-breaking NFC technology

April 26, 2018

Research Coverage

Blue Bite Featured in the Enterprise > Retail category of the Internet of Things Landscape 2018

January 15, 2018

Research Coverage

Blue Bite Featured in the Enterprise > Retail category of the Internet of Things Landscape 2018

January 15, 2018

Press Release

Rouge Media Group launches mobile program to amplify all media properties across North America

December 1, 2017

Press Release

Rouge Media Group launches mobile program to amplify all media properties across North America

December 1, 2017

Press Release

adidas Announces first-of-its-kind NFC enabled 2018 FIFA World Cup official match ball

November 9, 2017

Press Release

adidas Announces first-of-its-kind NFC enabled 2018 FIFA World Cup official match ball

November 9, 2017

Research Coverage

Blue Bite named a 2017 Gartner "Cool Vendor"

May 22, 2017

Research Coverage

Blue Bite named a 2017 Gartner "Cool Vendor"

May 22, 2017

Press Release

Outdoor Advertising Association partners with Blue Bite to introduce smart badges at National Convention

May 17, 2017

Press Release

Outdoor Advertising Association partners with Blue Bite to introduce smart badges at National Convention

May 17, 2017

Media Coverage

Khongboon partners with Smartrac and Blue Bite to launch smart activewear brand

May 3, 2017

Media Coverage

Khongboon partners with Smartrac and Blue Bite to launch smart activewear brand

May 3, 2017

Media Coverage

Blue Bite helps DOOH Networks measure campaign ROI via mobile device engagement

April 24, 2017

Media Coverage

Blue Bite helps DOOH Networks measure campaign ROI via mobile device engagement

April 24, 2017

Media Coverage

With DYNE and Blue Bite, Christopher Bevans aims to make clothing as smart as your phone

February 1, 2017

Media Coverage

With DYNE and Blue Bite, Christopher Bevans aims to make clothing as smart as your phone

February 1, 2017

Research Coverage

Forrester TEI report finds 219% ROI with Blue Bite powered smart products

January 31, 2017

Research Coverage

Forrester TEI report finds 219% ROI with Blue Bite powered smart products

January 31, 2017

Media Coverage

Spyder’s NFC-enabled ski jacket provides real-time snow reports and local trail maps

January 8, 2017

Media Coverage

Spyder’s NFC-enabled ski jacket provides real-time snow reports and local trail maps

January 8, 2017

Media Coverage

HYPEBEAST innovates the adidas UltraBOOST by adding a revolutionary NFC chip, which is the first in its kind for a footwear product

December 9, 2015

Media Coverage

HYPEBEAST innovates the adidas UltraBOOST by adding a revolutionary NFC chip, which is the first in its kind for a footwear product

December 9, 2015